Hasbro had a packed slate of reveals spanning its iconic portfolio of brands, including BEYBLADE, Transformers, G.I. Joe, Marvel, and Star Wars.
Earlier, Hasbro announced their new Beyblade offerings. You can find the full scoop on that here.
Marvel Legends Unleashes New Icons—Including a Devilish favorite!
Hasbro’s Marvel team pulled back the curtain on a wide array of Marvel Legends Series items, including new roleplay gear like the Spider-Man Electronic Expressive Mask and Wolverine Premium Roleplay Mask. Among figure reveals were classic fan-favorites such as Storm, Mephisto with Infernal Throne, Gambit and Marvel’s Rogue, Cyclops and Jean Grey, and Morph. Also making headlines was the debut of Marvel x Magic: The Gathering crossover figures, including Mary Jane Watson (Iron Spider) and Man-Wolf.
Mephisto with Throne.
Premium Roleplay:
X-men
Marvel x Magic: The Gathering
MCU Figures
Transformers Expands the Multiverse
The Transformers team showcased a robust lineup of new figures, including the Studio Series Deluxe Class Barricade from Transformers: The Last Knight, Deluxe Class Airachnid from Transformers One, and Voyager Class Thundercracker from The Transformers: The Movie. Fans were also treated to the reveal of Age of the Primes Leader Class Maximal Big Convoy, signaling deeper dives into Transformers lore.
G.I. Joe Classified Series Marches On
A new wave of G.I. Joe Classified Series figures stormed the stage with first looks at characters such as Pythona, Grim Viper, Cobra Desert Scorpion, Seymour “Sci-Fi” Fine, and Wet-Suit, thrilling longtime fans of the brand with deep-cut and modernized character designs.
The Force is Strong with Star Wars Reveals
Hasbro’s Star Wars team impressed with fresh additions to The Black Series and The Vintage Collection, drawing from Attack of the Clones, The Clone Wars, The Acolyte, and more. Highlights included Jango Fett, Asajj Ventress (Bounty Hunter), The Stranger (Qimir), and a two-pack featuring Darth Vader and Luke Skywalker. A standout Fall Convention exclusive—Mace Windu & Darth Sidious—and the Vintage Collection Jedi Spirits 3-Pack were also revealed. Fans were treated to a detailed look at the Vintage Collection LAAT/i Gunship HasLab project, as well as new figures of Han Solo, Chewbacca, and others.
